An awareness video does what it says on the tin. It gets you seen.
It’s one of the most dynamic genres of video. It can be used for a number of scenarios from: captivating your target audience, explaining your business, raising your brands profile and building your brand recognition. They can also entertain, educate and inspire.
They’re great to show your business off to its full potential. A business promotional video is perfect to introduce potential customers to your brand and to give them a little ‘heads-up’ on your services, or even a little ‘behind-the-scenes’ peek at your company in action.
Examples can be: event video, behind the scenes company video, what you do and why you do it, story telling, product overview, product advertisement…the list goes on!